Equity in Entrepreneurship

A program of FCDI and G2G Ventures

Visit our Showcase page to support current and past program participants!

The Equity in Entrepreneurship program, or EquinEnt, is a collaborative project of Grow to Greatness Ventures and the Foundation for Community Driven Innovation and local area business leaders. The mission of EquinEnt is to help bridge the race and gender equity gap in early stage entrepreneurship to help create more inclusive pathways to the Tampa Bay startup ecosystem .

Need an extra push to grow your existing business to greatness or get a new idea off the ground? That’s what we do!

Training & Coaching Services For Business Owners and Entrepreneurs

By cultivating early stage entrepreneurship and elevating the prospects of our community, individuals are afforded new opportunities to improve their life, and that of their families and friends!

Earn Tuition Reimbursement & More While You Learn

This program brought so much clarity to me! It really helped me figure out what I wanted to do with my businesses and I had mentors around me who would help me take those steps!”

Joelle Hinds

CEO, Slay All Day Nails

“I am very grateful to FCDI and Grow to Greatness Ventures for this awesome opportunity to grow my business that was tanking fast! They provided networking support, seed money, professionalism and so much more that helped me reinvent my business. They make this word a better place!”

Sheema McCoy

CEO, Car Salvage Service of Tampa Bay

“We are thankful for this program. For a long time we dreamed of having our own business, but we did not know where to start with it. This program gave us the jump start we needed to make our dream come true. It helped us get a clear vision and purpose for our business, and the seed money to launch it to the next level. Very grateful for all the instruction and support!”

Rosemary and Angel Guadalupe

Owners, Angel Eyes Home Watching Services

The EquinEnt Course is Presented in Four Phases

Phase 1: Idea Camp!

  • 4 Weeks
  • Meet 2X per week
  • Fundamentals of
    entrepreneurial thinking
  • Opportunity recognition
  • Power of persistence
  • Capacity and capability
  • Considering your customer base
  • Business Viability

Phase 2: Establish Your Business

  • 4 Weeks
  • Business establishment rules and laws
  • State Registration – LLC, or Inc.
  • Need a Fictitious Name?
  • Federal Registration – Your EIN#
  • Filing for a DUNS#
  • Setting up your BANK Account
  • Business Financial Accounting
  • Understanding revenue sources
  • Understanding business expenses

Phase 3: Know Your Customer

  • 5 Weeks
  • Customer Persona
  • Blue Ocean Business Strategy
  • Registering Your Business Domain
  • Business Model Canvas 
  • Customer Segments
  • Customer Surveys
  • Competition Analysis


Phase 4: Growing Your Business

  • 3 Weeks
  • Business Model Canvas 
  • Expanding Your Customer Base
  • Business Website Development
  • Strategic Marketing
  • Prototypes & Sample Products
  • Business Networking

“Every participant is held to the standard of putting in the effort necessary to achieve their dreams and accomplish their own goals.”

Josh Ray, president – Grow to Greatness Ventures,  LLC

Fully committed Equity in Entrepreneurship participants can receive:

  • Up to 100% EquinEnt tuition reimbursement!

  • Course Books

  • Training and development workshops

  • Exclusive Program Perks 

  • Up to $500 seed funding for your business

  • Marketing & Creative Support

  • Accounting Management & Support

  • Business Bank Account Setup Support

  • Prototyping Assistance
  • 1 Million Cups tips & practice


Upcoming Events




Spring 2021

Idea Camp Begins!




Spring 2021

EquinEnt Startup Studio Begins




Summer 2021

EquinEnt Registration Opens

Have Questions?

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